In my third year working with Merrimack Hockey, I produced engaging, cinematic video content for both social media and in-house use. My work included hype videos, jersey reveals, practice features, and more, all designed to elevate the program’s visual identity. I managed the full production process, from filming and editing to organizing and archiving footage, ensuring assets were both impactful and accessible. I also collaborated closely with coaches, athletic staff, and fellow creatives to shape and communicate the program’s story.